What Happens to Your Mailchimp Business Account When You Die
Quick Facts
Subscriber list
Major business asset
Automations
May be sending emails
Landing pages
May capture leads
Integrations
Connected to e-commerce
Step-by-Step Guide
Add an account admin
Go to Account & Billing → Users → Invite A User → Admin role. Ensure a trusted person has full access to manage campaigns and the subscriber list.
Estimated time: Day 1
Review active automations
Check Automations for active email sequences — welcome emails, abandoned cart, re-engagement. These may be driving revenue and should not be paused without understanding the impact.
Estimated time: Day 1-3
Export the subscriber list
Go to Audience → All Contacts → Export Audience. Download the complete subscriber list with all tags, segments, and profile data as a backup.
Estimated time: Week 1
Review connected integrations
Check Integrations for connected e-commerce platforms, CRM tools, and social media accounts. Each integration may need separate attention.
Estimated time: Week 1
Check billing and plan
Review Account & Billing for the subscription plan and payment method. Ensure the plan continues so the account and its data are not deleted.
Estimated time: Week 1
Document Now Checklist
- Mailchimp login email and password
- Account/company name
- Number of subscribers
- Subscription plan and monthly cost
- Whether automations are active
- Connected platforms (Shopify, WordPress, etc.)
Last verified: June 2026. Platform policies may change. Verify current procedures directly with Mailchimp Business. This guide is for informational purposes only and does not constitute legal advice.
Related Guides
Domain Names (GoDaddy, Namecheap, Cloudflare)
Domains expire on a specific date. If not renewed, they become publicly available and can be registered by anyone.
Shopify
If you have an active Shopify store, orders may continue coming in. Your executor needs access immediately to fulfill or refund.
GitHub
Transfer important private repositories to a trusted collaborator or organisation. Go to Repo Settings → Transfer.
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